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Archive for 'marketing your music' Category

Is Marketing Your Music a Game? Maybe It Should Be…

When is marketing your music a game? When you decide to integrate a game into your music marketing, of course.  The band Fall Out Boy are playing with their fans by integrating all kinds of references to their new album on an online game version of the old classic game...

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Selling Your Music On Amazon

Amazon is like the elephant in the room.  You may not want to acknowledge its presence, but it’s there. Don’t ignore it, use it to sell your music. Amazon has a feature called the “advantage program.” You will find it on their home page. When you click on the link,...

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Can the Music of U2 Save Myspace?

In case you haven’t noticed (or simply don’t care), Myspace has been losing ground to other social networking sites, especially Facebook. Several years ago, the thing that really pushed Myspace into the major leagues was that it was a great place for bands to show themselves off.  A couple of...

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Arghhh! Those Darn Pirates Stole My Songs!!!

Everyday there is another story about the record labels losing their fight against piracy and file sharing.   Not so long ago, copyrights on music didn’t last that long.  A few years, and it was done.  Then, publishers got lawmakers to change the rules in their favor.  For almost the last...

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Being an Opening Act Promotes Your Music

There’s been a debate for years about whether it’s a good idea to open for an A list band or for any band. There are few reasons musicians don’t like to be the opening act. First of all, you rarely get a sound check, so unless the soundman is really...

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5 Current Trends in Music

To get your career moving, you have to be aware of the trends in music. We don’t mean what type of music is selling or what type of clothes you should wear. We’re talking about trends in the music marketplace. This will help you decide the best way to market...

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Using Controversy To Promote Your Music

What have you done? Is there something in your past that made you notorious and that’s keeping you from being famous? Something that you’re trying to keep quiet and you’re afraid that a journalist will discover it? Whatever it is, don’t shy away from it; they’re going to find it...

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